Summary:
In November 2022, Google began transforming how Google Business Profiles are managed via Search, as well as how Performance Insights are calculated. The insights that previously measured brand visibility will be discontinued by Google on February 20th. Here is how this will impact your LocalClarity experience.
Details:
Helpful metrics like Discovery Searches, Brand Searches, Direct Searches, Local Post Actions, Local Post Views, Merchant/Customer Photo Count and Views, and Driving Directions Geographic Data will be discontinued entirely by Google.
This will not impact any of your historic data in the platform. This historic data will still be available for reporting purposes. However, there will be no means of pulling in new data for the above mentioned Performance Insights due to the sunsetting of these API connections.
Views on Search and Views on Maps have changed to reflect data of mobile and desktop users separately. This will benefit users with increased granularity for measuring visibility.
Please see our graphic below for more information on what has changed.
How will this look in your dashboard?
Please see the images below for how this update will impact your dashboard. The biggest changes will be seen under our "Performance" tab.
A new section to view your mobile map views, your desktop map views, your search mobile views, and your search desktop views has been created.
For data that has been depreciated by Google, all historic data remains available for reporting and data interpretation purposes. Data ends, and a drop off is seen, at and after the API cut off date for new information in this section.
If you have any questions, please feel free to reach out to us at support@localclarity.com for additional support.
Summary:
LocalClarity is thrilled to announce that our clients now have the opportunity to manage their Apple Places listings directly in the LocalClarity platform!
Background:
Apple has recently taken great strides to enhance the capabilities of their business listing platform in an effort to connect their unrivaled user base with an expanded set of local listing map data. At LocalClarity, we see Google and Apple as the two most important sources of location based business discovery.
Details:
All users can now navigate to Settings > Integrations to see Apple Places listing options. Clicking the button will present the option of 1) Accounts to use your existing business location data to find and index your existing Apple listings, or 2) Search to find and index locations individually.
If you have any questions, or would like additional support in setting up your Apple Places listings, please reach out to us at support@localclarity.com.
Summary
You can now set up auto-response campaigns for Google Play Store and Apple App Store reviews!
Background
Our ReviewsInbox™ allows you to respond directly to reviews from your connected integrations. We have historically offered our direct reply option, our explore option, and saved replies/templates. With applications becoming a significant touch point for brands with their current and future customers, we have moved to include Intelligent Auto Response campaigns for these platforms.
LocalClarity has historically supported review monitoring for applications (both Google Play and Apple App Store) and we're thrilled to offer this deeper lever of integration and control.
Details
All profiles with the Plus or Pro subscriptions can now establish an authorized connection to both Google Play Store and Apple App Store. This allows for bi-directional review and response flows, and makes possible the inclusion of App review in auto-response workflows.
For information on how to connect Google Play Store and Apple App Store, please visit their respective linked support articles. Please note that additional steps are required that may require technical support.
Summary
We are thrilled to release bi-directional review & response management for Apple App Store Reviews. Our bi-directional API connection allows for the receiving of reviews and pushing of responses directly to and from Apple App Store.
Background
We have been indexing Apple App Store reviews for the last several years. This launch sets the stage for direct response management from the platform. With increase in app based businesses and app derived business, we are excited to begin supporting clients direct engagement with their customers through app review management.
Details
All profiles with Plus or Pro level subscriptions can connect directly to Apple App Store to access historical and current reviews. All go-forward reviews can be answered directly from the main ReviewsInbox. To begin the setup for Google Play integration, please visit this link or contact us at support@localclarity.com for additional support.
Summary
We are thrilled to release full review & response management for Google Play Store Reviews. Our bi-directional API connection allows for the receiving of reviews and pushing of responses directly to and from Google Play Store.
Background
Indexed Google Play Store review monitoring has been available to clients for the last few years. Today's launch updates the platform for full response management directly from the ReviewsInbox. With the rising increase of business based mobile applications, a direct two way integration for Google Play review management has been a priority.
Details
All profiles with Plus or Pro level subscriptions can connect directly to Google Play Store to access historical and current reviews. All go-forward reviews can be answered directly from the main ReviewsInbox. To begin the setup for Google Play integration, please visit this link or contact us at support@localclarity.com for additional support.
Next Steps
This integration sets the stage for adding App reviews to your Intelligent Auto Response campaigns.